Case Studies

Leukemia & Lymphoma Society

Case Study #1

Challenge:

Increase Event Attendance for the Western PA & West VA Chapter’s Annual “Pour For a Cure” event while finding ways to control costs, increase revenue and monitor outbound temp calling.

Situation:

Needed to get the word out quickly that tickets were still available for the event but 261 people had to be called and Temp calling would have cost $195 and taken 2 days.

Solution:

Used ART to send Voice Broadcast calls which took minutes.

Result:

Sold 30 tickets for $1,098 in 24 hours and spent $24 on the calls.

Total Net Revenue: $1,074 45X ROI​

Total Net Revenue:
$1,074 45X ROI​

Case Study #2

Challenge:

Increase Event Attendance for the Western PA & West VA Chapter’s “Race to Anyplace” event.

Situation:

Had a list of 691 people to call in a very short amount of time.

Solution:

Used Voice Broadcast to make the calls which took minutes and cost only $70.30

Result:

Experienced a surge in registration with 12 participants registering that same day and 44 more within 3 days of the calls. As a result, a minimum of $3,024 was raised.

Total Net Revenue: $2,954 42X ROI​

Total Net Revenue:
$2,954 42X ROI​

Case Study #3

Challenge:

Re-Engage Lapsed Registrants for the annual Wisconsin “Scenic Shore 150 Bike Tour”.

Solution:

A Voice Broadcast message was sent out on April 12th to a list of lapsed registrants who had previously participated in the annual Scenic Shore 150 Bike Tour.

The broadcast message thanked them for their past participation and their support for the mission of LLS. The Call to Action was an invitation to join LLS for the upcoming ride by calling a special phone number or going to the event website.

Result:

17 past registrants signed up the same day the calls went out which tripled the amount of daily responses both before and after April 12th who were responding to the web, Facebook, email, etc.

The Broadcast calls cost $350.00. The 17 past registrants who signed up raised $8,500.

Total Net Revenue: $8,150 23X ROI​

Total Net Revenue:
$8,150 23X ROI​

Case Study #4

Challenge:

Reach out to registrants who had not yet met their minimum donation in order to participate in the Wisconsin “Scenic Shore 150 Bike Tour”.

Solution:

A Voice Broadcast message was sent out announcing the July 1st deadline to pay the minimum in order to participate in the event which participants could do by putting a credit card on hold. The Call to Action on the broadcast message was to have the participants call the Scenic Shore 150 office and reserve their spot with a credit card.

Result:

As soon as the broadcast went out the phone lines lit up. In fact, 40 calls wound up going to voicemail due to the amount of calls coming in.

The Voice Broadcast calls cost $76.00. The actual Voice Broadcast campaign itself resulted in 98 people calling in who ultimately raised a total of $61,165.

Total Net Revenue: $60,795 804X ROI​

Total Net Revenue:
$60,795 804X ROI​

“Additionally, we have used ART for Steeler Raffle sales with great success, as well as sending reminder calls for ‘Light the Night’ registration, including last minute details to all registered walkers a couple of days before the walk. Two more great ways to use Voice Broadcast!”
Tina Thompson
Executive Director, Western Pennsylvania & West Virginia Chapter, The Leukemia & Lymphoma Society

If you want to create, and more importantly, maintain a relationship, use Voice Broadcast to send Nurturing and Informational messages to your Donors on a regular basis (about 7 times) throughout the year, or roughly every 2 months.

How soon can I get set up?

Once you sign up for ART’s Voice Broadcast, confirmation and activation
of your account happens within minutes.

Once you sign up for ART’s Voice Broadcast, confirmation and activation of your account happens within minutes.

How do I contact ART for more info or to sign up?

Contact Us

If you need assistance, call 888-408-4222 or email support@automaticresponse.com

Office Hours

Monday to Friday: 7:30am to 4:30pm PST
Weekends: Appointments Only

Policy Renewal Call

Mailer Lookout

Annual Charity Run Invite

Happy 4th of July

Happy Birthday

Request to Fill Out Survey

Registration Confirmation

Upcoming Certification Class

Lookout for Arriving Email

Update Our Records

Top 10 Auto Maintenance Tips

Add Your Heading Text Here